The following article was published on thebigtip.com.au on 7 May 2010
“Gambling is an issue for sport worldwide, and that is why we take it so seriously.” Adrian Anderson
We bloody well should. Where government, church and community fails, there is our great social leader, the AFL. The moral compass of good and bad. Brutal judge of anti-social behaviour and shameless self promoter of goodness all around. The AFL has done some great things for social progress over the years and should be commended. This Friday’s field of women is a good example. The leagues extremely harsh reaction to AFL or club staff betting on games is also reasonable, considering what betting has done to other sports. Gambling is poisonous when done by players and people who can influence games. But gambling done by fans for their own enjoyment is totally legal, despite how it affects the lives of the gamblers. The AFL stands on a pedastal on a number of issues and does its best to promote what is best for society. One example is the leagues condmenation of the binge drinking culture that prevails in many of Australia’s football clubs. Getting extremely drunk is not a crime, but doing it sometimes leads to a negative impact on ones life. The AFL felt the need to address this issue, though it has no parliamentary obligation to do so. So if the AFL is determined to improve the lives of people involved in football by reducing extreme drunkeness, where does it stand on another of society’s acknowledged ills, gambling?
Setanta O'hAilpin, Carlton Blues, vs Collingwood, Sportsbetting advertisingThe promotion of gambling in AFL related television, radio, and other media outlets has grown markedly this season, so that even non-gamblers must be aware of the pervasive influence sports betting now has on AFL. The worst website in the world, afl.com.au has a sporadically openable feature called gameday, which displays live betting odds for viewers, encouraging betting. Radio stations often throw to betting agency people for live reports on odds fluctuations before and during games. Even so-called journalists investigating Jonothan Brown’s mysterious stomach ailment got their quotes from a betting agency spokesman who questioned Brown’s integrity should his comments prove to be wrong. Betting agency logos are even presented on the most sacred AFL symbol, the mighty Sherrin football.
Sports betting is legal, and betting agencies have the legal right to promote their services to their target market. It’s probably not as socially damaging as pokie machines and other types of gambling and to intelligent gamblers it is a highly rewarding and satisfying pursuit. But the AFL has taken many socially positive stances, preaching responsibility even when people are not breaking the law. One of it’s players has admitted to a gambling problem that has negatively affected his life and the league has endorsed his honesty and personal quest to solve his gambling problems. If gambling is an issue for sport, it is also an even bigger issue for society, and if the AFL is determined to improve the lives of those involved in the ‘AFL community’ then it is somewhat hypocritical receiving massive amounts of sponsorship money from organisations who promote gambling.
Disclosure. The author regularly places emotional and thoughtless bets on football games.
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